

No blue monday
Recently Hyundai took on Blue Monday with psychology experiment to find the ‘most positive’ colour. During the experiment, Hyundai owners were placed in a large space which was then completely flooded with coloured light. The data was then collected from each of the participants and their responses tracked against the colour they were experiencing at the time they were feeling most positivity. For a long time, colour played an important role in trends prescribing/forecasting


Employee Experience
After years of focusing on improving the customer experience (referred to as 'CX'businesses are now turning attention inward as employee experience (referred to as "EX") moves toward the top of executive priority lists. What is the Employee Experience? In a recent article for www.forbes.com, Denise Lee Yohn give us her defination of the EX: 'since CX is the sum of all interactions a customer has with a company, then:EX is sum of everything an employee experiences throughout h

Sustainability / First wellness trend to watch in 2018
Earth Day Celebration - Brasil For www.mindbodygreen.com, the definition of "wellness" shifted in 2017. The first wellness trend to watch in 2018, is "Protecting the planet will become an integral part of our wellness routine". According to the wellness website, 'popular wellness bloggers like Lee Tilghman have taken on zero-waste challenges of their own this year, following the lead of sustainable trailblazers like Bea Johnson and Trash Is for Tossers. he #zerowaste hashtag